The End Of MPS, The Beginning of MpS

Recent market data for the global hardcopy peripherals (HCP) market saw a 10.6 percent yearly decline, though MPS growth has continued across the world. HP shows an 18.6% decline in unit shipments, Y/Y. - IDC, 2016

It doesn't need to be said, does it? The office environment has been moving away from print for the past decade. I know it, the OEMs know it, and in your heart, you know it too.

Managed print services is a trailing indicator, 'growth' is a statistic anomaly - expanding in a shrinking pool - there are no new clicks.

You want to survive and thrive in the technology industry. It's easier to sell copiers and implement a managed print services practice than it is to bring a managed services practice but the IT world represents growth and opportunity.

What should you do?

"...Come With Me Now..."

Years ago, I preached the coming of managed print services as the wave of the future.

Then, I saw managed print services as an on-ramp to business process/workflow optimization, teaching simple, workflow analysis embedded in the standard assessment.

Next, evangelizing managed services as the new frontier for copier/printer providers, I recommended third-parties like Collabrance and Continuum.

Today, I've come full circle and looking at managed print services basics. The tools I've seen, and I've seen or worked with almost all of them - are impressive.

Here are some of my observations:

1. Heavy - cumbersome to use, demand time from MpS practitioner
2. Print-data, intense - print only, some end-user, but no outside asset data
3. Sales static - the 'map' and client data remain in the sales silo, or not easily transportable into contracts or service
4. The Tool 'does the thinking for you' - plug the data in and out comes a current and recommended state in a 300 page Word doc

I see lots of TCO tools, column reports, graphs, and dashboards and I think we can do better. I'm looking at how I conduct assessments and the tools I would use in the field. Additionally, I'm taking a holistic view - I'd like to know how the fleet is performing in terms of service calls and profitability. 

Finally, I'd like to be in a position to offer my clients an engagement that includes ANY asset type.

With this in mind, we've designed a tool that:

1. Collects data from multiple databases: DCA, service desk, dispatch, accounting system
2. Helps you easily conduct assessments and present mapped proposals
3. Enables you to create, and doesn't do the thinking for you

Point #1
Real management software displays ANY asset; printers, copiers, desktops, laptops, phones, projectors, oxygen bottles. But more impactful, is our ability to draw together related, yet disconnected data. For instance, we show the number of service calls placed on an asset, the install date, the number of toners delivered, revenue and profit generated; for the universal MIF, client fleet, or individual asset.

The solution must work within your managed print services ecosystem - the 'map' not only supports new sales, but integrates through sales to service to management to ownership; salespeople engage and asses, service utilizes mapping, and management looks into real-time financial information with the tap of a screen.

Point #2
With or without a DCA/Thumb drive, a practitioner conducts interviews and records findings. Manual entry of device data(manufacturer, model, volumes, etc.) is achieved through the use of the onboard survey tool. Machine data files may be uploaded or directly integrated, but is not necessary.

Point #3
Some existing systems deliver everything from a prospect's total cost of operation to a final proposal in Word leaving the "specialist" with nothing more to do than email the proposal or deliver pie.


I cannot tell you how often I’m asked for an ‘assessment’ or ‘mps contract’ sample. I’ve conducted assessments on paper, laptops, and in my head but I still use a basic outline of questions. 

“We interviewed 25 employees and 62% of them responded that service calls are not being completed within 72 hours. 87% felt ordering toner required three to four hours to complete.” 

Atlas - MpS. Assessment Logic*
We’ve incorporated a survey function that can be administered for each asset. In the case of a non-integrated - no DCA software - simple machine data collected on one screen. This isn't a data dump, the questions included collect relevant information you need to create a compelling proposal. I’ve also included basic workflow questions and sales related queries.

Once the survey is completed, the data is attached to that specific asset - the answers can be used as analysis. For instance, “We interviewed 25 employees and 62% of them responded that service calls are not being completed within 72 hours. 87% felt ordering toner required three to four hours to complete.” could be one of your compelling arguments for change.

Atlas - MpS. Contract Completion*
The sales and service teams rarely communicate but an integral part of a great customer experience is the effortless transition from proposing to implementing. One important issue is to correctly communicate data proposed, like existing device serial numbers, location, point of contact, beginning meter reads, CPI, etc. The information is captured during the assessment and proposal stage - why not simply populate a .PDF of your engagement?

Why not have the digital version of your contract available for signature immediately after the presentation? Atlas - Mps has this capability to complete your contract. Print it if you like, or have your client digitally sign right then and there. Email the completed form to your contracts department and have the account set up before you get back to the office. Ring that bell.

Atlas - MpS. Print Policy Framework*
Ultimately, a fully engaged, high level managed print services engagement results in a Print Policy.
Atlas - MpS, will create the blank Print Policy template and present data to support the generation of content.

Once the print policy is in place, Atlas - MpS helps you managed the engagement against the goals set forth in the policy. The information is real time, specific data points are monitored and statused as either “in or out of policy”.

No more quarterly reviews - review the fleet and goals of the program at any time.

One More thing…

Atlas is adept at integrating disparate databases and managing IT assets. Once you begin to utilize Atlas - MpS, the door opens into the IT realm. We’re not suggesting you invest in a data center, or engage with a third party to provide help desk, end-point monitoring services. We suggest talking with your IT contacts about “Asset Lifecycle Management”. You help track their IT assets, manage technology upgrades and equipment refresh with Atlas all for a monthly subscription. We can help you.

Atlas - MpS is different, simple and dynamic, helping managed print practitioners solidify their position in imaging, while opening opportunities outside of print.

Find Your Way.

Reach out to me. greg@asset-atlas.com

*Optional

Don't Buy Another Printer, Copier, Toner, or Managed Print Services Unless You Have One of These.

"Roll the Dice"

I often describe the office print environment in one word, "overcapacity".

Even as manufacturers (Ricoh, Xerox, Canon) start to make smaller footprint devices - it wasn't that long ago when copier reps would mock those little devices - businesses have more print and copy capacity than they need.

It is like the Tragedy of the Commons.

My point: we've been over-purchasing (or over-sold) print devices for decades and it's because the decision process has been unmanaged.

Well, that's not one hundred percent accurate - copier acquisition, printer procurement, supplies fulfillment, and service request procedures have, for the most part, been managed - they've just been managed by VENDORS AND SUPPLIERS.

Not customers.

Think about it -

• Who tells you the lease buyout figure?  
• Who determines the "best" device for your needs?  
• Who conducts the 'agnostic' assessment?  
• Who interfaces almost daily with your end-users? To you they are end-users, to the vendors, they represent 1,500 images a month.

Expecting your copier, printer, or toner supplier to build a program that supports your cost reduction program is like expecting the wolf not to eat the rabbit.

It is worse than you think.  It usually is.

014: Are Assessments Real?

Originally posted, 3/14

"Wait...you want to stick your USB, in my what? I don't know where that thing has been!"

"Oh, okay, so I simply download a zip file, unzip and follow the installation procedure. Then off it goes, traipsing through my firewalls and jumping networks, reporting up to your cloud.  Do I have that right?"

"Yes, I will install your DCA.  And yes, I will indulge you by reviewing your proposal. I have just a few questions:"

"How long will you need to interview my end users?  Oh, you don't interview anybody?  But you said you know the workflow."

"How long will you be observing the way we do business?  Oh, you don't look at our existing processes?  But you said you were going to compare current and future states."

"How much will my costs relate to printing decrease year, over year, over, year? Oh, you can't guess?  But you said you conduct quarterly reviews.  What are we going to discuss during these meetings?" 

Why shouldn’t you allow your print/copier vendor to do assessments? Because their assessments are not for you, the customer - their assessments are for them, the providers.

Having performed assessments, in one fashion or another, from the network, storage, workflow, print, data, and systems analysis perspectives for over 25 years,  we’ve seen an awful lot of environments and know clients (end users, not providers) who roll their eyes as soon as they hear the word “assessment” - it's pavlovian.

How many times do those on the provider side conduct assessments with the intent to sell more stuff, gain more ’share of wallet’, and increase margin? Often.

Not that there’s anything wrong with that - but let us be very clear: intent is everything and the true intent is sustainable - performing assessments to land more equipment is short-cycled (30 days) and disingenuous.

NOT EVERYONE PERFORMS ASSESSMENTS TO THIS END.

But here are some common styles of assessments:

Assessments coming from mal-intent - 

Once a vendor knows your toner volume, they know what flexibility they have in terms of profit.  Everybody has the opportunity to turn a profit, it's part and parcel of this free enterprise experiment.  But to the "Trojan Horse" one's way into a prospect's kingdom is malevolent.

Shallow assessments - 

Again, when a vendor simply counts "clicks" and the number of devices over a certain age, hunting for upgrades and new placements, they do you a disservice and contribute to the not-so-stellar reputation the niche seems to wallow. (see toner pirate and flexing leases)

I've implemented software to look at the fleet in as deep a fashion as possible, contributing to a holistic approach to managed services, not automatically generating a stock proposal or price sheet.

Assessments that are nothing more than a sales tool - 

In the olden days, I evangelized the data collection agent (DCA) as a qualification tool: if a prospect was unwilling to install my DCA, he or she was not qualified to be one of my clients - I moved on. But that was because I was looking beyond the toner and service delivery and could not afford to invest time into a ‘transactional’ relationship - I was looking to move across the WS Relationship Spectrum ©, becoming a 'partner' not a vendor.

Today, getting a piece of software installed or inquiring about the number of toner cartridges you purchase each month is like reading your dates diary the night before Prom. Wait for it...wait...there!

Bottom line, just as it was in 2009, the idea of an ‘assessment’ is not flawed, camouflaging simple sales techniques as an ‘impartial assessment of your print environment is insidious.

Beware, dear reader, there be skullduggery about.

How to Get Better at Managed Print Services Assessments: 3 Points

Here's a quickie...

For decades, MPS assessments have been a cornerstone to almost every engagement. Even when a 30-Second assessment is popped off, as light as it its, its still an assessment.

Indeed, every sales rep assesses the situation upon entering into a conversation - its only natural. You're measuring the opportunity to be embarrassed or rejected in the first seven seconds. Think back to 7th grade and asking 'whats-her-name' to dance. Or is it just me?