Monday, September 14, 2020

New to Copier Sales: Cold Calling Post COVID-19 is More of the Same




There is great pressure in the sales realm no matter what you’re selling. But for those of us in the imaging industry, the stress is exacerbated. Our volumes were dropping before COVID-19, consolidation was a daily occurrence, and layoffs happened almost every month. COVID-19 kicked all that into high gear, accelerating the transformation in a most turbulent way. 

Today the talk about town is working from home, the death of the office, and surviving the next month. Few meetings are centered on new copiers and toner supply management. When the world presents chaos and uncertainty, returning to our core values and foundational skill set is both rational and confidence building. 

Back to the basics like blocking and tackling, throwing, catching and batting, dribbling, jump shots and layups — for the selling professional it’s more like clear messaging, open-ended questions, relevant talk tracks, and phone calls. 

That’s right. Cold phone calls. Chills run down your spine, don’t they? 

Fear not – there are volumes of books on coaching, dozens of techniques, and hours of seminars chock full of advice and wisdom. 

 Unfortunately,... Read the Rest, here.

Saturday, September 12, 2020

The Day After: 9/12

All planes forced to land. No Planes in the Sky. First time. Blue.


 

Friday, September 11, 2020

911, 2020 - 19 Years.

 


It seems incredible to me, that I was around during the most transformative 30 years in our history - from the 20th to the 21st century, the attacks on the Towers and Covid19.


If you haven't been to Freedom Tower, I recommend you do.  Stunning.

Monday, July 20, 2020

The Channel Revolution Nobody is Talking About



"If you keep staring at the sun, you won’t see
What you have become, this can't be
Everything you thought it was
Blinded by the thought of us, so
Give me a chance, I will
Fuck up again, I warned
You in advance

But you just keep on starin' at the sun”

The End of the Beginning -

There is a revolution afoot few recognize or acknowledge.  This event will obliterate every business model in our channel. Most of corporate America, the Fortune 1000, have decided to keep employees working from home, they’ve canceled yearly company get-togethers and will not be sending anyone to shows or conventions.

They will save millions of dollars in real estate costs, have a happier workforce, and attract better employees and they will not print; they will not copy.  

From Nationwide Insurance to Apple to PWC to higher education, organizations are :

* Skittish about employees health as they come back to the office
* Reducing business travel
* Eliminating large internal meetings and special company events
* Cancelling ‘roadshows’ and trade show participation
* Not attending conventions and shows
* Schools are wavering on face to face education
* Retail businesses closing and shifting to online
* Home sales up.  Suburban housing increasing as more people don’t need to commute

What comes next is more than a recovery - we are in the midst of a destruction and rebirth cycle. It is the annihilation of brick and mortar offices, and the continued flattening of hierarchal structures - a “Reset”.  I’m sure some aspect of Pre-Covid19 will return, I’m not sure which ones.

There’s more. 

Saturday, July 18, 2020

Are You Considering Managed Services ? - What You Should Know and What your Service Provider Should Know



Today, July, 2020, I replaced each mention of "MPS" and "managed print services" with "Managed IT Services", just to see if the content would still be relevant.

What do you think?

###


Managed Services is still being defined - or is it?

I am a firm believer in "the best advice is the advice you ask for...", please don't give me any advice - unless I ask.

Wednesday, July 15, 2020

New to Copier Sales: Four Tips on Selling During COVID-19


2020 has been a rough one, but if you’re reading this you’re still in the business – in the fight.

Schools, bars, buses, trains, planes, manufacturers, retail shops, and even copier businesses are frozen in time. The fear created by COVID-19 has paralyzed everyone. We’ve all gone from thinking five years in advance to crossing our fingers and looking 60 days ahead.

The landscape has completely changed. Your newly learned skills: phone work, value proposition, bond and rapport, open-ended questioning, presentation, and demonstration talent are not nearly as important as your resolve.

And forget product knowledge. Speeds and feed, for now, are irrelevant.