"We will own the third party toner market and then we will destroy the third party toner market."
In what can only be described as one of the boldest moves by an OEM to control its destiny, HP Inc. is positioning to 'disrupt' the aftermarket supplies niche with its $1.1 billion take over of "...the world’s largest collector and recycler of imaging supplies..."
After years of competing with firms that 'recycle' empty cartridges by re-labeling, re-assembling or simply manufacturing exact duplicates of their product, HP Inc., in one intrepid motion, becomes the largest supplier of recycled toner cartridges - not only HP, but a multitude of other manufacture's aftermarket supplies are now under the control of HP, Inc.
The industry is rife with shocked response...
Let not your heart be troubled, the above statement is a journey into the absurd, macabre and fiction.
But imagine the consequences of such a move.
The next time you complain about how HP has "screwed its customers" by initiating software that checks toner cartridges for a chip, consider mother blue setting up her own recycling factory south of the border.
On the other side of the coin, when HP exclaims the 'disruption of the A3 industry', take it with a grain of salt. Sixteen new copiers does not a 'disruption' make; buying her way into the aftermarket niche would cause great turbulence.
Food for thought...
The industry is rife with shocked response...
###
Let not your heart be troubled, the above statement is a journey into the absurd, macabre and fiction.
But imagine the consequences of such a move.
The next time you complain about how HP has "screwed its customers" by initiating software that checks toner cartridges for a chip, consider mother blue setting up her own recycling factory south of the border.
On the other side of the coin, when HP exclaims the 'disruption of the A3 industry', take it with a grain of salt. Sixteen new copiers does not a 'disruption' make; buying her way into the aftermarket niche would cause great turbulence.
Food for thought...