Are we marketing the edge of forever or yesterday's Enterprise?
I'm beginning to think the road to #digitalTransformation, for #TheImagingChannel, doesn't require stepping into the managed (IT) services niche.
Maybe we've been looking at and been told the wrong thing by well-meaning yet misguided know-it-alls. (me included).
I know, I know, compared to #copiers, firewalls and anti-virus are #seductive.
Wouldn't it be easier to deliver, and install coffee machines connected to the IoT? Or design and implement an IoT Connectivity Policy?
Or how about looking to the fringe of technology beyond the curve?
“Fewer clients. Less money. More attention. Caring for them.”
Speaking to the next generation of copier dealers - those who have survived, inherited, or still fly under their original colors - If every copier, printer, and paper document disappeared tomorrow, what would you do?
What would you sell?