Sunday, July 7, 2019

Training: Let It Begin Here



#ImagingChannel, wanna talk about sales training? I know you do...

#ArcDrive sales training is not about the product, our sales training is about solving business problems.  Yes, I know that's what you tell the new copier salespeople but you still expect 2-15 units sales a month.

I know you've heard about solution selling for years; your OEM wants you to sell his equipment so he trains you about his embedded apps and calls it a 'solution' - but the great, big machine with tiny app's is not a solution, it is a boat anchor.

When the big document management companies train your sales team, is it a product show? - "this is how you index a document...this is how a workflow is designed...see how easy it is for us to read a hot folder..." or a "how to solve business problems" show?

Don't get me started on Managed print Services sales training - the mission and vision were lost back in 2010. ( https://lnkd.in/gaByXsG )

Because #ArcDrive converges multiple disciplines, our sales training process is not about "keystrokes" it is about selling answers to real business problems.

Owners, do you understand? Do you have the eyes to see the #ArcDrive difference?

It's right there.

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