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Saturday, April 29, 2023

An Open Letter to My Friends and Colleagues in the Copier, Office Technology and Sales World: AI Is Destroying You Right Now

April 24, 2023

Dear copier dealer,  

IT services provider, original equipment manufacturer, software company, service technician, sales manager, service manager, marketing manager, CxO, owner, operator, principal, and selling professional:

If you are not using AI, if you're not talking about it, if your dealership/organization doesn't have "AI", "ChatGPT" or "What are we doing with AI?" written on a whiteboard somewhere, you are doomed. 

I know, I know, you've heard this all before:  
I get it, the office print realm has been mostly dead for decades. Yes, there's an enormous difference between mostly dead and all dead, but if your enterprise focuses on transferring information onto paper or providing IT support for companies, you are about to discover the true magnitude of this difference.

"This time it's different." 

Never in our history have we had so many gravitational forces exerted on a single point - recovery from The Fear of Covid, the Work from Anywhere movement, the New Way of Work, realignment of Political structures, the War in Ukraine, are enough - but the mass acceptance of ChatGPT is the biggest force multiplier in history.  

Seriously, folks smarter than you and I are calling GPT AI bigger than the discovery of Fire and the invention of the Wheel.  Even if these statements are 'off' by 50%, it's still the major transformation of the last 200 years.

"Ignore at Your Peril"

Fools 'wait to see' how this 'AI thing is going to shake out', others brag they've been 'doing AI for years' - yeah, right.  At least they are talking about it because the biggest fools in our industry cannot spell "AI" let alone discuss it.

I can't understand why more in our niche are NOT rewriting code and business plans.  I heard a leader in the niche explain how his company is looking for ways to leverage AI.  This isn't the movement from monochrome to color, analog to digital, managed print services, or a pivot into an adjacent industry.  This changes everything and if you don't see the event horizon, you will be out of a job, a business.  But if you jump on now, learning as you go, making it up, you'll be okay.

Do not be the fool who thinks he is in control of AI when he’s being controlled by it.

Owners/Executives/Principals - put down "Gap Selling" and dive into artificial intelligence.  Dare your team to find ways that AI helps your customers grow revenue, shrink costs, and increase profits with AI.  Then turn that dare on yourself, for your dealership.

People in the field and facing customers every day - turn off Netflix and dive into AI.  Use ChatGPT every single day.  Talk to your clients and prospects about the latest and greatest.  

Become the AI Evangelist.  Chose Anarchy.

Like never before, it's the End of the World as We Know It, and the Future Ain't What It Use to Be - Again. 




Tweet: 🤖 "Embrace #AI or risk being left behind! #ChatGPT is revolutionizing industries - don't be the last to adapt. The future is NOW! 💡 #Innovation #FutureOfWork"

LinkedIn intro paragraph: "The world is transforming before our eyes, and the adoption of AI technologies like ChatGPT is no longer a luxury but a necessity. As industry professionals, we must seize this opportunity to leverage AI and drive success for our businesses and customers alike. Let's dive into the world of AI together! 🌐🚀"

Keyword list: AI, ChatGPT, digital transformation, future of work, automation, machine learning, artificial intelligence, business innovation, industry disruption

Image prompt: A group of professionals from various industries, gathered around a table with a holographic projection of ChatGPT, brainstorming ways to implement AI in their businesses.

Search question: "How can ChatGPT and AI transform the office print and IT services industry?"

Title: "AI Unleashed: How ChatGPT is Shaping the Future of Business and Challenging the Status Quo"

Funny tagline: "Welcome to the AI Revolution: Where ChatGPT is the new wheel and fire is so last millennia! 🔥🤖"

April 24, 2023: Mark this date in your calendar as the day you decided to take action, embrace AI, and become a leader in the digital transformation of your industry. Don't wait any longer - the future is here, and it's powered by ChatGPT!

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Greg Walters, Incorporated