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Thursday, March 12, 2009

The IT Guys Are Stealing Managed Print Services- MPS Gets Redefined, Again



"Gartner estimates that printer problems account for between 30 percent and 40 percent of helpdesk calls—a significant cost to any company.

In a great article by Louella Fernandes, Principal Analyst, Quocirca wrote all the way back in January 2009, here, she goes on: 

"...Meanwhile the downtime of any printer device generally leads to reduced user productivity—and the problem can be exacerbated by users who may be slow to report printer faults such as paper jams or toner running low. Robust print management tools that claim to mitigate these issues are available. For example, HP's WebJet Admin offers features such as services and supplies alerts to enable proactive device management.

However, many organizations often find their IT staff simply do not have the time or experience necessary to utilize advanced tool capabilities to their greatest advantage..."

-------- I find the statement above pretty illuminating, and slightly dated. As with most issues in MPS, everything is in flux; including the tools available. If all this "change" is affecting us inside the industry, how is it affecting our clients and prospects? 

One big change I am seeing is IT departments trying to "get a hold" of all these "new" costs. New as in, "the costs that have been growing for the last two decades right under you nose" kind of new? Yes, that kind of "new". Back in the olden days, the days of Novell Networks, Micro Channel Architecture, and Expanded Memory,


IT departments grew in power because they understood computers and regular people did not. They were the Wizards; socially unapproachable. Their decisions were absolute, like the Oracle at Delphi. Fast forward a couple decades, mix in some economic uncertainty, and spice this up with a "new", unchecked yet extremely manageable mountain of cost - and today we have the best opportunity for IT departments around the country to justify their existence or at least one or two IT staff by tackling this new menace - Un-Managed Print Services. 

Think I am off base? 

Just this month, in some of the larger organizations I work with, I am beginning to hear more and more about internal "Density Studies" being performed by the IT staff. "Density Studies" means calculating the number of printers relative to the number of users - a good start, but how will this all end? Well, first off, instead of the IT department supporting network and technology issues with end-users, they are performing internal Density Studies. 

 As open help desk tickets grow in number, IT staff is combing through hundreds of toner, supplies, and overage invoices. Worst, IT departments are notorious for "overcomplicating" and reporting to end-users in an Orwellian manner. This is one of the reasons end-users don't like IT people; the IT folks talk down to the end-users. I do not think most IT departments really want to wrestle away all those "expensive desktops" - I wish them luck. 

Here is my primary concern, as IT attempts to understand MPS internally and interpret MPS for the organization, will they re-shape the true issues associated with real MPS? Will the definition of MPS be changed once again, this time by the "propeller-heads"? And will this new definition neutralize any "value add" that the MPS players can provide? 

We are witnessing MPS gain acceptance and increase in popularity, this new rush to boil down and commoditize our expertise will begin - it already has. As with all complex ideas and issues, the best way to understand and explain is to break the idea down into component parts. As we are talking about IT, "breaking down" means extracting all the "hard" costs and allowing those to be the comparative criteria. 

When this happens, unfortunately, the focus is shifted away from "the big" picture and the project may drown in the minutia of invoices, meter reads assessments, and lease payment reductions. We can't and shouldn't fight this. 

So what do we do? We present a single dimension, cost savings, and R.O.I. based on agreed numbers. This is simpler. This is easier for people to understand and easier to sell. A great man once said, 

"Sell them first, educate them second..." 

 The good news is if we approach the partnership with high intent, initially selling on hard cost ROI is not that bad and establishes a good foundation for a long-term business relationship. This can only be negative if the analysis and implementation begin and ends with hard cost savings.

Wednesday, March 11, 2009

"PC LOAD LETTER! What the *@#!% does that Mean?"

So now I "Tweet" - and now I get to experience "Spam" at a whole other level - Tweet Spam.

But I guess it isn't spam if it comes from someone I choose to follow - arg.

This was just sent to me - we all know the "Green" spin associated with the Phaser's from Xerox - you remember, the Crayola-Printers. (J/K, lighten up).

The Phaser's Green argument involves less packaging, low waste for toner like empty cartridges, ease of use, etc. But nobody ever talks about the energy consumption at start up, the waste of wax at start up, etc.

I have seen the output, it is very, very nice - enjoy this little marketing presentation:

Click to email me.




Monday, March 9, 2009

New Group on LinkedIn


TheDeathOfTheCopier

A small group of like minded folks from the copier, printing, technology industries.

Including, Selling Professionals, Technical Guru's, Shuttle Pilots, C-Levels, Pundits, Brain Surgeons and Rocket Scientists.

Come on over and join - everybody's doing it.

Contact Me

Greg Walters, Incorporated
greg@grwalters.com
262.370.4193