Wednesday, September 4, 2019

New to Copier Sales: Who Do You Read?

 

I remember one of the first MPS training sessions I sat in on, back in 2007. It was conducted by Steven Power. He admitted to taking his “how to sell copiers” material and molding the curriculum into “how to sell MPS.” Truthfully— and to his credit — the class could have been applied to ANY industry and type of B2B sales.

Which is why I paid attention and remember it to this day.

Since then, I’ve been a party to hundreds of different sales classes, seminars, and symposiums.


Most have been forgotten for three reasons:
  1. They were purely product-oriented.
  2. They offered re-tread subject matter.
  3. They were obviously presented by someone who has never sold or been challenged in the field.
Of all the memorable sales presentations I’ve seen, the lasting impressions have come...READ THE REST HERE.

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